AI Insights · Timothy · January 2024
Top 5 Business Finance & Business Solutions Apps in Australia Q4 2023
Discover the performance trends of the top business finance and solutions apps in Australia during Q4 2023, covering downloads, revenue, and active users.
In Q4 2023, the top Business Finance & Business Solutions apps on the unified platform in Australia showed varied performance in terms of downloads, revenue, and weekly active users. Here’s a detailed look at the trends for the top 5 apps.
Invoice2go: Easy Invoice Maker saw a consistent revenue stream throughout the quarter, peaking at approximately $72K in the week of November 27. Downloads experienced a significant drop from 1.6K in mid-October to 272 by the end of December. Weekly active users fluctuated, starting at 13.5K in late September and ending at 10.4K in the final week of the year.
QuickBooks Accounting maintained a steady revenue, with notable peaks around late November and mid-December, reaching up to $19.6K. Downloads, however, showed a downward trend, decreasing from 1.3K at the start of the quarter to 674 by the end of December. Active users also saw a decline from 8K to 6.8K over the same period.
Xero Accounting experienced a varied revenue trend, with a high of $15.7K in late September and a low of $6K in late November. Downloads were relatively stable in the early weeks but dropped from 3.8K in late October to 1.7K by the end of December. Active users started strong at 15.1K but ended the quarter lower at 12.9K.
Invoice Maker, Estimate Billdu showed a mixed revenue pattern, peaking at $12K in the week of November 20, and ending at $7.5K in the final week of December. Downloads remained fairly consistent, hovering between 171 and 296 throughout the quarter. Active users increased from 235 in late September to 280 by the end of December.
QuickBooks Self-Employed reported fluctuating revenue, with a peak of $7.7K in late September and a dip to $5.9K in the last week of December. Downloads were relatively low, starting at 107 and ending at just 46. Active users decreased from 2.4K in late September to 2K by the end of the year.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.
